Music
What classical music teaches leaders: rehearsal, ensemble, conducting, and performing when it has to work.
- Marketing Without Money — Marketing in the 21st Century requires 3 Cs: Content, Community and Conversation. With the 3 Cs marketing without (almost) any money becomes possible.
- Music Is the Universal Language — Bernhard Kerres opens with the music he wakes to, then makes a case that reaches well beyond the concert hall: making music, not only hearing it, rewires how we think and who we become. Drawing on neuroscience, El Sistema in Venezuela, and a program he co-founded in Vienna, he argues we are choosing between a robotic society and a humanistic one. Recorded at TEDxSalzburg, 2013.